A video of at least 45 seconds is required, either vertical or horizontal format is acceptable. The video must include a pond scene, such as a birdbath, a small man-made pond, a koi pond, a turtle pond, a fountain, etc. Voiceover narration is required. You may choose to document the application process or show a before-and-after comparison (approximately 3-7 days apart). Ensure the product packaging is clearly visible. Product Usage Instructions: Use one inner cap of product per 500 gallons of water. For best results, using an oxygen pump at night after application is recommended. Selling Points: 100% all-natural Safe for plants and animals; you can go back into the water immediately after use Highly cost-effective and low-maintenance